During this course we will show you how to evaluate your business’s position in the marketplace, consider your true competitive advantage and stay ahead of the competition.
Register on Eventbrite: https://www.eventbrite.co.uk/e/developing-competitive-advantage-webinar-tickets-121222486721
Topics include:
• Understanding competitive positioning
• Effective SWOT analysis
• Evaluating wider market influences and trends
• Identifying key customer values
Practical Takeaways:
• How to recognise true competitive advantage
• Tools to assess and understand market dynamics
• How to think from a customer/market perspective
• How to scan the market environment for new opportunity/risks
Eligibility
These workshops are delivered as part of the Business Ready programme to support tech based and knowledge intensive small businesses, with high growth potential based in the Coventry & Warwickshire LEP area.
This project is part funded by the European Regional Development Fund, forming part of the CW Business: Start, Grow and Scale Programme.
