- The Process – putting together a marketing strategy
- What’s your exchange? Having a Marketing Orientation
- Research based approach – what and how?
- Who are your customers? Let’s understand them better through Segmenting, Targeting and Positioning
- Piggybacking as a route to market
- Creating a marketing mix which stacks up.
Topic: Creating your Marketing Strategy
Delivery Method: In-Person
Date: Thursday 22nd September 2022
Time: 9:30am – 12:30pm
Venue: Warwick Innovation Centre, Gallows Hill, Warwick, CV34 6UW
Register on Eventbrite: https://www.eventbrite.co.uk/e/creating-your-marketing-strategy-workshop-tickets-372017372977
These workshops are delivered as part of the Business Ready programme to support tech based and knowledge intensive small businesses, with high growth potential based in the Coventry & Warwickshire LEP area.
This project is part funded by the European Regional Development Fund, forming part of the CW Business: Start, Grow and Scale Programme.